AI Workflow & Deployment Strategist · AI Product & GTM Builder

Trent McNelly

I turn ambiguous human and technology problems into bounded workflows, testable products, and deployment decisions—combining strategy, systems design, and hands-on building in one practice.

Summary

Over the last four years, I independently built live AI products, scheduled evidence pipelines, approval-bound agents, and multimodal evaluation workflows. The repeatable capability is finding the useful human workflow inside emerging technology, making its boundaries explicit, and building enough proof to earn a production decision.

Experience

Ad+Verb Labs

  • Built and launched an interconnected portfolio of AI products spanning emotional interpretation, creative decision support, cultural evidence, and workflow deployment.
  • Designed and shipped World Wide Vibes, a live scheduled evidence pipeline with bounded sources, provenance-aware scoring, public history, and dated source receipts.
  • Created VibeScore, a four-model system that reads selected creative work across eight emotional channels and exposes disagreement and methodological limits in a versioned receipt.
  • Built and verified SignalChain, an approval-bound Apple campaign workflow with 94 passing tests, six revision-bound formats, and exact-destination controls; live provider publication remains an explicit gate.
  • Built VibeScore CATs, a working multimodal workflow for timed-media analysis, seam evaluation, consent-bound provider generation, and inspectable methodology receipts.

AstroReality

  • Helped scale monthly revenue from $10,000 to $1 million through product strategy, creative direction, and brand positioning.
  • Managed product development across U.S. and Beijing teams, shipping 12 AR-enhanced educational products.
  • Created a photorealistic 3D marketing and visualization pipeline that moved high-volume production in-house.
  • Led technical demonstrations and partnership work spanning education, museums, NASA, and SpaceX-related programs.

Creative Technology

  • Designed and delivered 35+ AR experiences for clients including Louis Vuitton, Snap, Oculus, NextVR, and premium entertainment brands.
  • Developed launch strategy and social content for AAA Oculus titles, NBA, Wimbledon, Live Nation, NFL, and World of Dance.
  • Translated emerging technical capabilities into clear product, campaign, and investor-facing narratives.
  • Worked across strategy, design, 3D production, prototyping, client communication, and technical constraints.
Capability

Agentic workflow deployment

Workflow discovery, context and action contracts, human approval, permission boundaries, evaluations, provenance, audit receipts, model and provider orchestration, MCP.

Product & strategy

Ambiguous-problem framing, product direction, rapid prototyping, adoption design, concept validation, GTM narratives, executive communication, and production handoff.

Product engineering

Next.js, React, TypeScript, Swift and SwiftUI, Supabase, external model APIs, static and server workflows, test contracts, Vercel, and GitHub.

Creative technology

Figma, Blender, Three.js / R3F, After Effects, Cinema 4D, Unity, Unreal, AR/XR workflows, visual systems, interactive storytelling, and data visualization.

Education

Stanford School of Engineering · Innovation Leadership · 2024—2025

UC Berkeley Haas · AI: Business Strategy & Applications · 2024

Anthropic · Model Context Protocol, advanced topics · 2024—2025

Academy of Art University · BFA, Advertising Strategy · 2016

Contact
trentonmcnelly@gmail.com ↗linkedin.com/in/trentmcnelly ↗github.com/TrentTheENT ↗adverb-labs.com ↗